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LOGO Unveiling

Today we are unveiling “The Paideia Project’s” official logo which Mwenya created using Canva.

The many times that Mwenya was asked what she envisioned for our logo, she always imagined a tree because of its nurturing abilities to provide: food, shelter, protection, medicines, homes for many birds and mammals, you name it. She also recalls having a conversation with her cousin about how the roots of a tree search long and hard for underground water to ensure not only its survival but most importantly the environment around it. When they find a hurdle in form of rock, for instance, they do not stop but break through it, or find ways around it – that is the resilient nature of a tree. This conversation affirmed, even more, the use of a tree to represent us.

As you might be aware by now: The Paideia project is an all-in-one initiative that shelters the United Nations 17 Sustainable Development Goals by pushing this agenda through the integration of visual aids and innovative ideas to improve access to quality education at all levels. It seeks to use our stories to make structures more inclusive, equitable, and provide lifelong opportunities to young people, therefore, creating resilient communities. When you look at the United Nations 17 Sustainable Development Goals, they are represented by different colors, and we believe are the creative tools and platforms implemented in our education system that brighten our communities.

Finally, one thing that the COVID-19 pandemic has taught us is the importance of working together. The Paideia structures its activities for volunteerism and service commitments, therefore, encouraging civic engagement through a wide range of youth leadership and empowerment programs, by working with institutions and businesses to implement volunteering requirements and programs, by connecting disparate groups through internships and service opportunities, and by creating new pathways for volunteer opportunities.

With all this brainstorming, this is how we managed to creatively depict our logo. The tree being forged by the hands, them having different colors, the circle, and what we represent – ensuring inclusive and equitable quality education, and promoting lifelong learning opportunities for all.

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